Industries

El término comercio unificado se ha puesto de moda en el sector minorista, pero ¿qué significa? Algunos expertos minoristas dicen que el comercio unificado es un grupo de canales... ...Read more

La fabricación ha tardado en adoptar el internet industrial de las cosas, y algunos estudios muestran que menos del 10% de los fabricantes han incorporado tecnologías a su alrededor.... ...Read more

Since 2012, hospitals have been penalized nearly $1.9 billion due to excess patient readmission rates. The costs are even higher when considering poor patient outcomes. In our healthcare white... ...Read more

Si bien hemos escrito extensamente el año pasado sobre cómo los minoristas pueden sobrevivir al apocalipsis minorista, nos sentimos optimistas a medida que nos acercamos al próximo año. Las... ...Read more

Brick-and-mortar retail is struggling through massive store closures. With clients like Vans, Starbucks, Petco, and Nordstrom, PK knows how to escalate growth for leading retailers. Our retail e-book lays... ...Read more

The Hospital Digital Experience (HDX) Index is a method for baselining the digital patient experience on hospital websites. It combines publicly observable use data and expert testing to spotlight... ...Read more

The Millennial takeover is happening now. In 2019 they surpassed Baby Boomers as America’s largest living generation. Millennials are now a major part of the technology purchasing process for... ...Read more

Customer rewards programs remain an important tactic in many loyalty marketers’ playbooks. However, the prevalence of these programs coupled with what is often a limited value proposition for customers,... ...Read more

Las marcas trabajan constantemente para imaginar formas nuevas e interesantes de mantener a sus clientes comprometidos, retenidos y leales en un mundo lleno de opciones y competencia por la... ...Read more

How leading subscription services use digital engagement to keep their customers happy and renewing. Brands jumping into the world of subscription services often make the mistake of funneling a... ...Read more